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I am the pink passion you thought you could never live out as an adult. But here I am, fulfilling all the cotton candy dreams you ever had. And you know the best thing? I go with most colors - even and especially with crazy ones like red. People totally underestimate how versatile I can be. Oh yes, I totally am. But be careful and treat me nicely - I am still a delicate princess. 

MIA is not only a fashion statement in pink. She's the watch that will make all of your outfits complete by adding the girly detail you deserve. Dreaming of velvet sofas and a world with unicorns, you can always count on her dusty rose color to cheer you up. 

Designed in Copenhagen.



37mm diameter: The perfect size that fits every mermaid wrist.

Strap Vegetable tanned dusty rose calf leather. The leather will darken over time and is sensitive to dark clothes. Learn more about our leather, its origins and how your strap will develop its own patina.


Roségolden hands on white dial. High quality stainless steel case, water-resistant up to 5ATM.


High quality Seiko Quartz movement.

Extra scratch-resistant sapphire crystal glass.


Two years. Read about our policy in the FAQ

PS: MIA comes with free shipping and a wrapping that will make you feel like confetti